Once your website has been completed it will need to be stored on a high spec computer, known as a server, that is connected to the Internet 24 hours a day. This is so that your visitors can access the site to download your pages for viewing.

here are thousands of free hosting services available and for many small companies, they feel that using the free webspace provided by their ISP is a safe option. In reality, these servers can be slow or unreliable or be plastered with banners or other advertising. If the server is slow to respond and the pages take too long to download, your potential clients will think nothing of hitting their back button and moving on to the next website, after all, it is only two clicks away.

Having a web site that is slow and prone to going down is a sure way of losing customers and upsetting your client base. Your choice of host can also influence your chances of being indexed by the search engines. If your website is off-line, or takes too long to respond when a search engine spider comes to visit you, then quite simply put, you'll be missed.

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